A branded film is a short film whose aim is to highlight the values of a brand.
BRANDED FILM WITH CREATIV SÜN FILMS
To make your branded film, first we take the time to study your brand/company and getting to know who you are in order to better understand which facets of your brand to highlight.
THINGS TO CONSIDERATION
Non fictional branded film
The nonfictional branded film or documentary branded film is a short documentary film (5 min max) that tells a story related to the values of your brand. This type of film, constructed like any other nonfictional film, uses cinematic techniques to convey emotions and a message.
THINGS TO CONSIDER
It’s not an ad
The specificity of the Creativ Sün Films branded film is that it is not intended to highlight your product. Rather, it is about highlighting the emotions and the stories related to the use of your product. It is what makes your brand identity and therefore your product that is highlighted.
What is the end goal?
Branded films differ from advertising in that they have a longer format. They are generally used by the brand for communication on its own platforms.
Evaluating the impact of a branded film
Evaluating the impact of a film helps to determine whether the film was able to achieve the impact objectives set at the beginning of the project. In general, this type of film aims to develop brand awareness, communicate about the brand’s identity and attract its target audience to its platforms.
Who can make a branded film?
Any organisation, NGO, public institution or company can make a branded film in collaboration with a film production company.
Feel free to go off the beaten path to tell your story
Think about your brand values beforehand
Allow enough time for your production team to develop the story.
Make a budget beforehand
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